Rogers, BCE vying for a bite of Apple’s iTV

Nice scoop for the Globe, suggesting Apple’s TV (if and when it’s released) may be directly tied to cable/IPTV operators: 

Canada’s largest telecommunications companies are squaring off in a fight about the future of television.

While the iTV product remains cloaked in secrecy, sources say Cupertino, Calif.-based Apple has approached Rogers and Bell as it actively pursues partnerships with Canadian carriers.

“They’re not closed to doing it with one [company] or doing it with two,” said one source who is familiar with the talks. “They’re looking for a partner. They’re looking for someone with wireless and broadband capabilities.”

Another source, also speaking on the condition of anonymity, said Rogers and Bell already have the product in their labs.

All three companies declined comment.